The international fashion house chose Villa Erba to present its new collections to 450 selected guests, including sales force, buyers, bloggers and sector influencers; Paul Marciano, Guess co-founder, and Victor Herrero - CEO and Director of the brand were present at the event.
The evening opened with an aperitif and a gala dinner on the lake-front terrace of the Villa. Later, the guests moved to the park to enjoy some moments of entertainment, including a burlesque show and an exciting video mapping projected on the side facade of the historical Villa.
In the park, 60 models took part in a fashion show wearing both Guess and Marciano's fashion creations.
The Gala evening with 200 guests, final moment of a 3-day event that also involved Villa Gastel, where a jewellery exhibition took place, and Villa Olmo, the venue that hosted the opening evening.
A few years later, Bulgari decided to sustain part of the restoration costs for the ceiling frescoes in the Sala del Duca (the name derives from the Duke Guido Visconti di Modrone, the last owner); the room has been restored to its original chromatic values, with a conservative intervention that also involved the decorated surfaces and the wooden flooring.